Meta tags are HTML tags that provide information about a webpage‘s content to search engines and users.…
Category: SEMrush
What Is a SERP Analysis & How Can You Do One?
Learn how to do a SERP analysis. Study the top pages for a keyword to uncover ranking opportunities.…
Top 18 Affiliate Marketing Tools to Boost Traffic and Conversions
Learn how you can use affiliate marketing tools to help you increase your conversions.…
YouTube SEO: How to Optimize Your Channel for Visibility
Want to know how to get your videos to rank on YouTube? Follow our step-by-step YouTube SEO guide.…
What Is Noindex Used for? An Overview + Best Practices
A noindex directive tells search engines not to index a webpage. Learn how to implement it.…
What Is Anchor Text? An Overview + Best Practices
Anchor text is clickable text that takes users elsewhere. Learn why link text matters and how to optimize it.…
What Is Website Architecture? (& How to Improve it for SEO)
Website architecture refers to the structure of websites. Learn best practices for organizing your site for SEO.…
Marketing 101: A Beginner’s Guide to Marketing Fundamentals
Use the fundamental concepts in this Marketing 101 guide to kickstart your strategies.…
How to Search a Website for Keywords
Ways to search a site for keywords: 1) Command+F, 2) Google search operators, 3) keyword tools, & more.…
SEO Writing: 16 Tips for Creating SEO-Optimized Content
SEO writing is the process of writing content with the goal of ranking well on search engines like Google.…
The 10 Best Advertising Tools for Your Campaign Tech Stack
Uncover the best advertising tools to enhance your campaigns. This guide covers everything from audience research and campaign management to ad creation.…
A Guide to Content Calendars (+ Free Templates for Making One)
A content calendar helps you plan, organize, and schedule content. Learn how to build one.…
SEO for Landing Pages: Best Practices to Rank on SERPs
Landing page SEO is the process of optimizing your landing pages for users and search engines.…
24 Best Search Engines in the World [2024 List]
Google isn’t the only search engine out there. Check out our list of the top search engines in 2024.…
A Guide to UTM Code Parameters, Creation, & Tracking
UTM codes are text snippets added to URLs to track different campaigns. Here’s how to create them.…
The 6 Best SEO Tools for Small Businesses
The top SEO tools for a small business include Semrush, Google Search Console, Yoast SEO, and ChatGPT.…
New SERP Features to Find Growth Opportunities
We’ve made a lot of changes to help your site grow. Evaluate a site‘s organic rankings and SERP feature rankings separately with more organic research data.…