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In 2015 Verizon bought AOL for about $4.4 billion while AOL was under Tim Armstrong’s leadership. Then in 2016, Verizon bought Yahoo for about $4.83 billion while Yahoo was under Marissa Mayer’s leadership. Now, in 2021, Verizon is selling 90% of both companies to a private equity firm for a total of $5 billion.
Google Updates Guidance On How to Qualify For Discover Traffic via @sejournal, @martinibuster
Google clarifies guidance on Discover traffic to increase emphasis on helpful content and the Helpful Content System The post Google Updates Guidance On How to Qualify For Discover Traffic appeared first on Search Engine Journal.
5 ways to set the stage for a successful SEO engagement
So you’ve won a new SEO client – hooray! Before you officially get the partnership kicked off, there’s a lot of ground to cover to help you set the stage for success and make a great first impression. As SEOs know, every website has two areas that need focused analysis before you kick off an SEO program: content and back-end setup. This article will tackle five initiatives my team undertakes right after the contract is signed to find and address those critical fixes and ensure we’re […]
