It is not news that Google now mixes in ads within organic results, but I have to say it still feels super icky to me that Google does this. Ginny Marvin, the Google Ads Liaison, confirmed that search ads can appear directly below organic featured snippets, as part of Google’s “ongoing evolution of dynamic ad placement on search.”
Related Posts
Microsoft Advertising Adds Asset-Level Editorial Review & Conversion Delay
Microsoft announced a number of new Microsoft Advertising features including Asset-level editorial review, Conversion Delay insights, callouts for Hotel Price Ads expansion and Microsoft Curate updates.
Google Merchant Center Promotions Adds Download Option
Google seems to have added a download option to the Google Merchant Center promotions section. when creating promotions in Google Merchant Center, the download button will be on the bottom right of the screen.
Google Ads AI Max Underperforming Other Match Types
There have been a number of threads on LinkedIn over the past week about how poorly Google Ads AI Max is performing compared to other match types. The conversions or conversion value is greatly below other match types, in early tests, despite Google saying it should deliver 14% more.


