Google Ads Expandable Summary Row (Fed vs Asset Metrics)

Google Ads seems to be testing an expandable row in the channel performance report that shows you an overview of your feed-based vs asset-based metrics. You can click on a carrot icon to expand the row and expose the data summary.

Posted in SE Roundtable

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Google AdSense Dropping Session-Related Metrics

Google is sunsetting the session-related metrics for Google AdSense. Google said this includes all metrics that rely on ad sessions, such as “Ad sessions”, “Ad session RPM”, etc.