Google seems to be testing a new “Deep Dive” button in the search results. This button is on some of the knowledge panels, specifically, this one is for a movie panel. When clicked, it gives you some bullet points on the highlights of the movie.
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Google Business Profiles API Showing Driving Request For SABs?
I am hearing reports that Google is showing driving direction request data on the Google Business Profile API for Service Area Businesses (SABs). SABs do not get a directions button, because those addresses are hidden in Google Search and Google Maps – so how does anyone trigger driving directions to that business?
Google Says Google’s Crawlers Don’t Parse JSON
Gary Illyes from Google reiterated this morning that Googlebot, Google’s crawler, does not parse JSON files. Instead, Googlebot just downloads the files and then the indexer does the rest.
Google Tests Explore More With Search Section
Google seems to be encouraging searchers to search more for more types of queries with a new “Explore more with Search” carousel. It shows the searcher other topics, with photos, on what they can search on.


