Google Merchant Center now lets you preview your promotions, your sponsored ads, before adding them. Google also added two check boxes to your customer service section for live versus chatbot support.
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Google Testing Shopping Ads With Favicons
Google is testing showing favicons logos in its shopping ads, in the carousel of sponsored product results. Ginny Marvin, Google’s Ads Liaison, confirmed this with me on X last night.
Google Ads Tests Compact Segment Dropdown Menu
Google Ads is testing a new version of the segment dropdown menu within the advertiser console. The new version is a more compact version that displays more options on your screen simultaneously.
Google: Searchers Want AI Summaries Over Links
Markham Erickson, Vice President, Government Affairs and Public Policy at Google told The Verge that searchers want AI Overviews, “contextual answers and summaries,” over links to publishers. But to help the ecosystem and the value exchange, Google will continue to provide links.
