Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 years ago today in 2000. In 2018, Google renamed AdWords to Google Ads and the ad labels and technology have drastically changed over the years.
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Google Search Console Discover Report Flatlining – Might Be A Reporting Bug
It seems the Google Search Console performance report for Google Discover has reported zero impressions and clicks starting Thursday, June 5th, or has underreported impressions and clicks significantly since that date. I am seeing a lot of complaints about this, and I am able to replicate this for several publishers I have GSC access with.
Google Ads AI Max Underperforming Other Match Types
There have been a number of threads on LinkedIn over the past week about how poorly Google Ads AI Max is performing compared to other match types. The conversions or conversion value is greatly below other match types, in early tests, despite Google saying it should deliver 14% more.
Google Live Demo Of Android AR Glasses
The folks at Google did a live demo of Android XR, Google’s AR glasses with Gemini, at the TED 2025 event. It is pretty wild to watch this demo, so I figured I’d share it with all of you here, in case you missed it.
