Survey Says: PPC is Harder Than It Was 2 Years Ago

Google Ads may have released a new ad status named “Has improvements.” I don’t see any other mentions of this status before the weekend, so I am thinking it might be new. Have you seen this one before?

Microsoft launched the Copilot Merchant Program, a way to feed Copilot more details about your products. Microsoft said this is a way to “integrate your shopping experience with Copilot to help your brand gain visibility, acquire more customers and generate sales, all from a convenient centralized location with AI support at every step.”

Here is a recap of what happened in the search forums today…