Google seems to be testing adding tracking parameters to the link URLs within AI Overviews. If this rolls out fully, this will help you decipher when you get a click from an AI Overview in Google Search or just a click from the main Google Search web results.
Related Posts
Google Search Brief Serving Issue This Morning
Google had a brief issue with serving search results this morning, February 25th. Google documented the issue at around 1:30 am ET on Wednesday, February 25th and said it was resolved a minute later.
Microsoft Advertising Suspends Client Connection Requests Temporarily
Microsoft Advertising has temporarily suspended the ability for agencies to send out client connection requests. Instead, the agency needs to reach out to Microsoft support and wait 5-7 days to hear back to be able to manage their client’s ad campaigns on Microsoft.
Bing Gives Product Ads Some Cushion
Bing spotted testing more listings in the sponsored product section at the top of its results.
