A couple of days ago, we broke the news, that many are noticing a change where Google is using the header tag over the title tag more often these days for the Google search result snippet link. Some are suggesting that this change (which is not that huge right now) is related to passaging indexing – it is not.
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Do you plan to attend in-person events in the next year?
I miss in-person events. I haven’t been to a search marketing conference since late 2019. But as much as I miss in-person events, I’m not sure if I’m ready to return to conferences in the real world. After all, our free SMX Advanced event in June was 100% online – and got absolutely amazing scores from the 8,000+ search marketers who attended. This year, we’ve seen the return of in-person marketing conferences (as well as hybrid events) – and attendance levels are definitely not back to […]
Google Visual Stories Showing On Page One For Competitive Keywords
Brodie Clark reported that Google is now showing web stories / visual stories on the first page of the mobile results even for competitive keyword phrases. I can confirm that do see these coming up for me in New York as well.
Google Universal Analytics Real Time Reports Now Changed To “In Last 5 Minutes”
Google has changed the Google Analytics real time reports in Universal Analytics to show data “in the last 5 minutes.” This is instead of it showing real time analytics for “right now.” It is hard to say if any actual metrics changed or Google just changed the title of this field to match that of Google Analytics 4?
