Google announced a new method for smart bidding controls named conversion value rules. Google now allows you to adjust conversion values based on characteristics like location, device, and audience.
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Daily Search Forum Recap: January 20, 2023
Here is a recap of what happened in the search forums today…
GPT-4 Is Coming: A Look Into The Future Of AI via @sejournal, @martinibuster
OpenAI CEO Sam Altman comments on expectations for GPT-4. An overview of hints of what GPT-4 may offer. The post GPT-4 Is Coming: A Look Into The Future Of AI appeared first on Search Engine Journal.
Google: We Will Never Penalize You For Not Having H1 Attributes
Google’s John Mueller said something he normally does not say, the word “never.” He said Google will never penalize a site for not having an H1. John said this on Reddit, adding that it is good practice and low effort to have H1s but you won’t be penalized for not having them on your site.


