Despite all the new messaging that the Google Page Experience update won’t result in massive changes and the impact won’t be huge after it rolls out, many SEOs will still prioritize their Core Web Vitals / Google Page Experience optimization efforts.
For businesses with physical locations, creating landing pages for your city or town is a great way to boost local visibility. Local landing pages show your potential customers and Google where your physical locations are, the specific areas you serve and the products or services you offer. The content of these pages can include relevant information about the specific city or town you’re targeting and the business keywords you’re trying to rank for. Location pages can also be used as Google Business Profile URLs or PPC […]
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