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Google’s results got more personal with Search Plus Your World In 2012, Google’s search results were radically transformed as a new “Search Plus Your World” format begins rolling out. Google started mixing together content from the web with content that had been shared with you privately into a single set of listings. Search Plus Your World didn’t cover content on Facebook, Twitte, or any social network or place where content might be shared to a more limited audience. “Search Plus Your World” was best described as […]

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Drew Cannon posted on Twitter a screenshot of him adding new exact match keywords to his Google Ads campaigns and then Google informing him that no, despite wanting exact match – we’re going to be going with broad match. There is a not that says “broad match keywords are on and keywords will be saved as broad match.”