Here is a recap of what happened in the search forums today…
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3 new Google reporting columns for conversions
Google just announced three new conversion reporting columns to save advertisers the hassle of applying custom segments to see each individual conversion action and the categories they fall under. The new columns. The three new conversions columns are: Results Results value Conversion goals Let’s dig in. Results This column shows the number of conversions you’ve received across all primary conversion actions for each of your standard goals. Advertisers will also see the impact this campaign is driving against goals it’s not optimizing towards. Results value This […]
