Google added to its help docs an explanation on how to opt out of Google Read Aloud with a meta tag, although the meta tag is not new. Google also clarified in those help docs the crawling behavior of the user agent.
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Google Local Result With Reviews From The Web & Independent Sites
Google seems to be testing a new way of showing reviews in the local listing for some businesses. Brandon Schmidt spotted Google showing not just the number of reviews with the review summary in stars, but where Google labels if the reviews are “from the web” or from “independent sites.”
How to Price Your CDs
How much should you charge for your CDs? $5? $10? $12.99? $15.72? Let me say upfront that there’s no clear answer to this question. Your CD’s selling price will be determined by a number of factors. And it’s more complicated than simply adding up your various costs and then charging above that sum. Ten things to consider when setting your CD price: 1. Manufacturing costs Did you pay to professionally manufacture CDs? Calculate how much each unit costs. That’s the most obvious basic expense you want […]
It’s time to de-frenzy PPC
I have a secret to share. I’m almost embarrassed by it in this hustle culture, but I’m also proud of it. My secret is that I obsess over keeping PPC at our little agency frenzy-free (as much as possible). Sure, there’s the occasional client mishap, last-minute promo, and late-night conversation (about once a year for us). But, overall, everybody on my team doesn’t work nights or weekends and we just don’t really have many last-minute “urgent” requests by clients. Let me repeat that: We’re a PPC […]
