Google has shared more details on its upcoming deadline for when Universal Analytics 3 will be turning down. The new information is that you will be able to access, report and export your historical data in UA3 for a year after Google stops collecting data in that platform, so until July 1, 2024.
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Google Showing Non-AMP URL In Top Stories Carousel When AMP URL Is Available?
Last week, Google began showing non-AMP content in the top stories carousel in mobile search. This was as expected with the page experience update rollout. But Kyle Sutton posted on Twitter that in some cases Google may even show the non-AMP URL in the top stories carousel when there is an AMP version available – which probably should not be the case.
New Zero Click Google Study Puts Zero Clicks At 25%, Not 65%
Marcus Tober at Semrush, a respected search marketing platform, published a new zero-click study that puts zero clicks across Google on average at 25% of all searches or 26% on desktop and 17% on mobile searches. No matter how you look at it, it is well under the Sparktoro study putting zero clicks on Google at 65%.
Google Local Showing When Reviewer Visited Location On Review
Google My Business is showing in some of the local reviews for locations when the person who left a review was at the location. This I guess comes in handy for vacations, knowing if the visitor left the review in the winter versus the summer may matter to the content of the review?
