Google Fireman Pole

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Google’s John Mueller is no longer recommending you verify all the variations of your domain with Google Search Console. Instead, he said, keep it simple and verify using domain verification.

Google’s John Mueller said on Twitter that it is a bad idea for Google to try to rank its ranking factors. To say content is more or less important than links, or to say one search ranking factor is more important than an other, was a “was a bad idea for us to frame” it that way.