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Using bold and crazy ideas for your next PPC campaign could pay off huge if you get it right. Here’s what you need to know. The post How To Think More Creatively About PPC appeared first on Search Engine Journal.

Earlier this year, I shared four leadership lessons to help people be more effective in leading their teams. Lesson 2 had an important element to servant leadership: “Check your ego at the door.”  Egotism can be a killer of relationships Sometimes, there can be a fine line between self-confidence and egotism. The former is a key leadership attribute, while the latter is a leadership inhibitor. At times, we confuse the two – so it’s important to watch ourselves, so we don’t go too far into the […]

Google Analytics introduces regex support for event creation, offering greater flexibility, precision, and improved insights for marketers. The post Google Analytics Introduces Regex Support For Event Creation appeared first on Search Engine Journal.