Ever see one of your sites rank well for a featured snippet in Google Search but the information that was shown was not something you are proud of? Maybe it was inaccurate, maybe it has a typo, maybe it had some other issue? How do you update the featured snippet in Google so that the content is updated fast in Google Search?
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Google May Assign Multiple Languages Per Page
Google generally likes you to stick with one language per page, that isn’t to say you cannot use different pages throughout your site with different languages. But if you do not listen and you put multiple languages on a page, Google can assign multiple languages to that page, said John Mueller of Google.
Google Performance Max adds Store Sales reporting, bidding
Google has upgraded the capabilities of its Store Sales reporting and bidding to help marketers working on Performance Max campaigns to boost offline sales. The new features have been built to help advertisers better understand omnichannel shoppers, who are 2.9x more likely to make a purchase from brands, according to Google. Why we care: Marketers can accurately measure their brand’s total sales both on and offline using Store Sales, helping them to better optimize bids for in-store revenue, potentially resulting in a higher omnichannel return on […]
