For the first time ever, Walmart is expanding its ad reach beyond its own ecommerce platform by powering ads on TikTok, Roku, and Snap. Walmart will also have the capability to measure any sales that come from those ads. Expanding their ad business. Walmart has a $2 billion ad business and has been expanding tremendously, as of late. Their self-service Marketplace now allows advertisers and brands to promote their products by completing their enrollment in minutes, not days. Walmart has also been increasing the number of […]