This week, I posted the monthly Google webmaster report – catch up there on search topics you may have missed. Google may have done a search ranking algorithm update on September 1st. Google did say the page experience update is done rolling out…
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How Google’s turn to resellers coincides with its largest round of layoffs
Google has been encouraging advertisers to use its network of approved resellers more frequently in recent years. This strategy helps Google reduce expenses for advertising services and positions the company as a software-as-a-service (SaaS) provider, which is more appealing to investors. Resellers, such as Accenture Interactive, Incubeta, Jellyfish, Media.Monks, and Smartly.io, assist media buyers in managing ad campaigns using Google’s marketing services. These resellers are expected to see an increase in referrals from Google in the coming year. Additionally, Google is directing even well-known advertisers to […]
Google: Just Because You Didn’t Write It, Doesn’t Mean Google Won’t Count It Against You
Google’s John Mueller explained that Google doesn’t really care who wrote the content on your site and saying someone else wrote it and you did not write it won’t save you from ranking issues related to the quality of that third-party content.


