Google Chicago Rooftop Yoga

You’ve set up your Google Ads Performance Max campaigns for success. Now you need insights into performance, keyword themes, where your dollars are being spent and more. The problem? Getting data and insights from Performance Max can be frustrating. Here are some tips and tricks we’ve uncovered so far. Insights: Performance trends While more granular data is limited, take advantage of the Insights tab. There is some useful info on overall trends. You can view week-over-week or month-over-month data. Insights: Keyword themes Additionally, while you cannot […]

Get a free music video with all CD Baby distribution through June 8th. Details below! The traditional music video is dead (and that’s a good thing). The rise of TikTok and Reels coincided with the demise of long-form music videos. And yet many artists still think they have to shoot professional, full-length videos. I usually advise against it. Why? By TikTok standards, traditional music videos are boring and costly. Most traditional music videos are: Too long. So only your most diehard fans watch till the end. […]

Here is a recap of what happened in the search forums today…