Google has added a multipage set of new help documentation around e-commerce best practices for Google Search. The docs include how to build the best possible e-commerce site for your users and Google Search.
Google Doesn’t Use The Wikipedia WikiProject Spam Reports For Search Spam
Did you know that Wikipedia has a WikiProject Spam section where it publishes all its link spam reports for all to see? That is basically a list of all those who do link drops on Wikipedia. Long story short, Google Search does not use this list for its link spam detection methodologies.
Google Local Pack Header Can Show Brands Over Keyword Search
Colan Nielsen noticed the other day that for some local keyword searches, Google will change the local pack header in the keyword spot to a brand name. Colan shared an example, I can replicate it, and said “Google is listing the specific business it thinks I am looking for.”
Google My Business Adds Latino-Owned Attribute
Google has added a new business attribute to the Google My Business console. You can now specify if your business identifies as a Latino-owned business and if so, you can add that attribute to your business profile and highlight it in Google Search and Google Maps.
Daily Search Forum Recap: September 27, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Programming Note: Offline For Simchat Torah
I will be offline completely for the holiday of Simchas Torah on September 28th and September 29th, Tuesday and Wednesday. Any stories published here will be scheduled and written beforehand and not posted live…
Vlog #139: Charley Spektor On Importance Of Link Building For Home Depot
Charley Spektor is the co-founder of Saratoga B2B Group and has a very deep and rich career in digital marketing, from working at IDG, TechTarget, Cheapflights…
Google’s 23rd Birthday Logo – Happy Birthday Google
Today is Google’s officially birthday, it’s 23rd birthday. Oh boy are we all getting old. 🙂 The Doodle, special Google logo, to celebrate is of a cake with a candle, that says 23 on it and it is animated with the Google logo – it is cute.
Google: Best To Not Have Sponsored Products In Category Pages Indexed
I asked John Mueller of Google about category pages that contain sponsored products. Does Google want sites to ensure Google cannot index those sponsored products. John Mueller said “some sites take care to prevent them from being indexed in various ways, which is probably a good practice.”
Google: URL Length Is A Very Light Signal For Canonicalization
Earlier we reported that Google does not use URL length as a ranking factor. While that may be true, Google does use the URL length as a “very light” signal for canonicalization, said John Mueller of Google.
Google: 200+ Ranking Signals Figure Is Misleading
Google’s John Mueller said that Google is trying to move away from the over 200 ranking signal number because they find it to be “kind of misleading.” Misleading in that it is hard to quantify the number of ranking signals Google uses.
Google Tests Seller Rating Product Star Reviews Box Interface
Brodie Clark spotted another Google Search user interface test where the product reviews stars and ratings show up in a small box at the top right of the snippet. These seller ratings are not really from the structured data area and they do also show up in the “about this result” box.
Big Google Search Ranking Algorithm Update On September 24th and 25th?
Once again, there may have been yet another Google search ranking algorithm update this past weekend. This is unconfirmed still but it seems like a very big update based on the tracking tools and some of the comments I saw from the community.
Daily Search Forum Recap: September 24, 2021
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads changed its keyword matching again…
A Musician’s Guide to Online Advertising
How to build an audience for your music with online advertising There’s one thing that every artist wants: FANS! Loyal listeners don’t invent themselves though. They have to be found, wowed, and converted. Found, wowed, and converted — by you. Why should you advertise your music? There’s a movie where a ghost tells a guy to build a baseball diamond in the middle of a cornfield, promising that when he does, thousands of sports fans (and a few more ghosts) will show up and the guy can finally earn some money from this whole baseball fixation thing. Sounds great, right? […]
Google Adds Booking Links & More Information For Points Of Interest
Google announced it is rolling out new booking links and information for points of interest. Google said “in the months ahead, we’ll also begin showing information and booking links for experiences in a destination, like wine tasting in Paris or bike tours in California.”