Google’s John Mueller said in his I/O talk that Google is now crawling “more than half of all URLs with HTTP/2.” GoogleBot first started crawling over HTTP/2 for a limited number of URLs in November 2020 and now half-a-year later, …

Google announced at I/O a bunch of updates to Google Maps but one that you might care more about, being a local SEO, is that Google Maps will begin to tailor the map results based on time of day and …

Last February, Google launched the “about this result” feature in its search results for English queries in the US. Well, now, Google is going to expand this feature worldwide for all English language queries. …

Here is a recap of what happened in the search forums today… …

Jeffrey Jose from Google announced that the Google Page Experience Update will eventually come to desktop pages, not just mobile pages. He announced this in his Google I/O presentation yesterday during his Preparing for page experience ranking session. …

Google announced its next big change in how it understands queries and language on the web – they are calling it MUM – Multitask Unified Model. This is not live yet but Google wanted to share a bit about it. …

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Normally the Google Shopping Ads on mobile search are in a carousel where you scroll horizontally through the results. Dan Perach shared a screenshot with me on LinkedIn of this being tested in a vertical format as well. …

Greg Finn went on a great Twitter rant about how confusing parts of the Google Partners Resources Hub is even for the most savvy paid search specialists. Greg said “not going to lie, the new Google Partners Resources specifically the …

Google’s John Mueller announced at Google I/O yesterday that Google now supports (currently in BETA) two new schema markups for video content. The first is Clip markup that provides segments to Google and the second is Seek markup that enables …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… …

Google’s John Mueller was asked if removing Google Ads and stopping paying Google for search ads would help your site rank better in the organic free listings. John said no, they are not related and what you do or do …

As you know, the Google Page Experience Update is now not scheduled to begin rolling out until mid-June and then take several weeks to roll out. We also know that this won’t be a massive update, according to Google. But …

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There are only two use cases, currently, for the use of the Google Indexing API. The first is for job postings listings and the second is for live events content. An SEO named Nick Lowery asked when using the indexing …

Google’s John Mueller, I think – I am not 100% sure – hinted that reports for signed exchanges may be coming at some point in the future to Google Search Console. This is in addition to signed exchanges being currently …

I chatted with Mike McPeak, the marketing technologist and CRM specialist at Hale Trailer Brake & Wheel… …