John Mueller of Google was asked another interesting question in this Friday’s SEO hangout. The question was, do you need to optimize your whole website if you only care to have one URL, one page, on that whole website to …

Here is an interesting twist, some at WordPress said it wants to by default and automatically block Google’s FLoC on its websites. WordPress wants to treat FLoC as a security concern and said “FLoC places people in groups based on …

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web… …

Google might be having some issues with serving Web Stories in Google Search now. This started last night, maybe around 7pm ET. Some publishers have been complaining that the Web Stories were not surfacing in Google Search for trending topics …

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Google can show the wrong date in the search results snippets. We’ve covered this topic numerous times over multiple dates and times. But one aspect we did not cover is that when Google does this, it does not mean Google …

Google’s John Mueller implied that since the product reviews update has been rolled out, it will be hard for user generated content generated product reviews to rank well in Google Search. John said on Twitter “the focus there is clearly …

This week I spent a lot more time covering and updating the details around the Google product reviews update. I covered some of the early impact it had on some sites, and it was big… …

Michelle Race, aka ShelliWeb, asked an interesting SEO question, she asked what is better for Google when you have empty webpages. Should you noindex the empty webpage or should you let Google index it and treat it as a soft …

Google announced it will be rolling out in the coming weeks dynamic exclusion lists within Google Ads. Dynamic exclusion lists let you potentially automate the process of blocking your ads from showing on web pages or websites. …

Here is a recap of what happened in the search forums today… …

After several months of teasing and testing and rolling out betas, the new Insights page is now available to all Google Ads advertisers no matter where on the planet they live. Google said that starting on April 14th, yesterday, “the …

Yesterday Google tweaked the design for when it shows knowledge panel information in the search results. On desktop search, it is showing these search result filter buttons that swap in the filtered results at the top, as opposed to anchoring …

Google’s Martin Splitt said something we all know to be true for a while now, he said on Twitter that the “cached view is a basically unmaintained legacy feature.” I asked Martin if he is cool with me sharing this …

Google’s John Mueller, Gary Illyes and Martin Splitt published another Search Off The Record podcast and this one talks about how Google (or any search engine) serves results, Gary spent a lot of time on this topic. Martin Splitt spoke …

Google told us that the product reviews update is a lot like the core update in many ways but it is not a core update. So I asked if like core updates, can the product reviews update impact your Google …

Google Search can now not only show product results with images, and not only the ratings, pricing and if the product in stock but now Google is also showing if there is a nearby store that is open with that …