How To Build A Google Analytics 4 Landing Page Report In Less Than 4 Minutes via @sejournal, @KayleLarkin

Whether you’re familiar with Google Analytics 4 or just UA, this detailed guide will help you easily set up a landing page report. The post How To Build A Google Analytics 4 Landing Page Report In Less Than 4 Minutes…

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Webinar: What you need to know to rise above economic and buyer uncertainty

MarTech recently surveyed nearly 300 marketers from brands across the U.S. to uncover their most significant challenges and strategies for overcoming them. The survey revealed that internal alignment on go-to-market initiatives across departments is the most prominent obstacle marketers face.…

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Search News Buzz Video Recap: Google Bugs With Indexing, Ads, Analytics, & More, People Also Ask Back, Automated Messaging, Review Scams and More

Google had plenty of bugs, some really big ones, this week including not indexing new content for a day in Google Search. Note, there were rumblings of a Google algorithm update shortly after the indexing bug, but it might be …

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Interviewing Niche B2B Experts For A Better Content Strategy via @sejournal, @wanderinghelene

Build on the human connection to better capture your B2B audience. Here’s how to choose interviewees, plus tips and sample questions to get you started. The post Interviewing Niche B2B Experts For A Better Content Strategy appeared first on Search …

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Amplify Your Facebook Group With These 7 Marketing Ideas via @sejournal, @IngridPAdames

Don’t underestimate the importance of strong communities. Boost your engagement rate with these 7 marketing tactics specific to Facebook groups. The post Amplify Your Facebook Group With These 7 Marketing Ideas appeared first on Search Engine Journal.…

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Research: Latest digital marketing trends to better connect with customers

Marketers are still adapting to the major disruptions of the past several years. Buyers, though, still expect marketers to provide personalization and enjoyable experiences.   Luckily, the technology and data that can help are becoming more accessible.  In partnership with Ascend2, …

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