Modern PPC Opportunities & Challenges [Podcast] via @sejournal, @lorenbaker

Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. What did Google’s John Mueller say about changing URLs for SEO? Before we dive in, let’s see what the official Google position on changing URLs for SEO seems to be. It’s quoted from a tweet by John Mueller, Search Advocate at Google, as the connection between webmasters and the search giant. As reported by Barry Schwartz on Search Engine Roundtable, Mueller stated that the risk […]

Google’s John Mueller offers explanation for a rankings drop after search console flagged problems with mobile usability The post Google: Rankings Drop After Mobile Usability Fail? appeared first on Search Engine Journal.

This week we had some fun bugs with both Google Search having some massive indexing issues and Google Ads going offline for a couple of hours. Google has confirmed that they ran a November 2021 local search ranking update between November 30 and December 8th…