While over 50% of iOS users opt out of personalized ads, Apple announced its expansion of Apple Search ad inventory in time for Q4 2022.
The post New Apple Ads Spot Available To Advertisers In Q4 appeared first on Search Engine Journal.
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Google’s John Mueller had to tell an individual that when Google makes changes to its search algorithms, those changes should have zero impact on your direct traffic. Yes, they can have a big impact on your organic traffic, but not your direct traffic.
Google Tests Arrow Up In Footer Of Mobile Search Results
The other day we saw Google testing a magnifying glass in the bottom right footer of the mobile search results. Now I am seeing Google test an arrow up, that when clicked on, jumps the searcher to the top of the page to conduct another search as well.
Google Ads API Migrate Your Feed-Based Extensions To Asset-Based Extensions
Google is telling those who used the Google Ads API to make sure to migrate the Feed-based extensions to supported Asset-based extensions soon. I believe the deadline will be October 20, 2021. Also, Google announced the new {extensionid} ValueTrack parameter will be available beginning June 24, 2021.
