How To Launch Your First Google Ads Remarketing Campaign via @sejournal, @brookeosmundson

Google’s John Mueller said again on Twitter that you should only keep old URLs that have been redirected elsewhere in your XML sitemap file temporarily and not long term. John has said this a few times before – but now John is saying keep them there for one to three months, as opposed to less than six months.

Before I started in digital marketing, my career involved quite a bit of foreign language translation work. Since I left that path and started working on websites, I’ve worked on many websites for international businesses in my SEO career. Some have been smaller, operating only in the U.S. and Canada, while others were global enterprises.  This combined experience has allowed me to see common areas of concern to avoid in international SEO, falling into two major categories: Translation. Localization. Translation faux pas One of my most […]

How can plumbers, welders, heating and cooling businesses, and other tradespeople attract more local customers from search? These local SEO best practices can help. The post Local SEO Strategies For Plumbers, Electricians & Other Trades appeared first on Search Engine Journal.