Google just announced that they’re adding four new Performance Max (PMax) features. TBD. There is no word on when exactly the new features will be rolled out. Campaign-level brand exclusions – for added control to ensure PMax doesn’t serve on branded queries advertisers may want to avoid. Page feeds – this feature gives advertisers flexibility to help send traffic to a specific set of landing page URLs on their website. Video creation – we’re making this easier by incorporating more editing tools directly into the campaign […]
