Google announced that it is doing away with similar audiences segments. Starting May 2023 new similar audiences segments will no longer be generated in Google Ads and in August 2023 existing similar audiences segments will be removed from Google Ads.…

The things that are vital for brands throughout the rest of the year are even more critical to social media success during the holidays.  There’s more noise, people are distracted, and they’re busy.  How do you ensure your posts cut …

Keep up with Google Ads’ recent changes for a healthy digital advertising ecosystem. Reimagine how to analyze and activate campaign data with this guide. The post How To Get More Out Of Search Terms Reporting In The Age Of Privacy …

Learn how to make the customer journey on your Shopify store smoother and reap the rewards for Black Friday and Cyber Monday sales events. The post 16 Tips To Keep Your Sanity And Prepare Your Shopify Store For BFCM Sales…

Do social signals affect search rankings? Let’s explore social signals as a Google ranking factor to determine their effect on search rankings. The post Are Social Signals & Shares A Google Ranking Factor? appeared first on Search Engine Journal.…

Want to step up your content strategy in 2023? Join this webinar and discover how to create quality content for better performance and higher rankings. The post Content Strategy: How To Win With Better Content In 2023 appeared first on …

Learn SEO tips to help you spot a sudden change in keyword search volume trends before it throws your SEO campaigns off the rails. The post How SEO Experts Predict & Fix Surprise Demand Shifts With Search Data appeared first …

The Media Rating Council (MRC), has just given Facebook’s parent company Meta accreditation for their brand-safety efforts on Facebook In-Stream Video and Instant Articles in desktop, mobile web and mobile in-app.  This accreditation is of Meta’s Partner Monetization Policies, …