Microsoft is testing the AI chat bot feature at the top of the Bing Search results. We have seen the let’s chat feature from Bing for a while now but not at the top, featured snippet area.…
Year: 2022
Google Ads Editor v2.2 Adds Asset Library Access, Easier Ad Scheduling, Improved Notifications & More
Google has released version 2.2 of the Google Ads Editor, this comes four months since version 2.1 was released in July. The new version gains quicker access to the Asset Library, easier ad scheduling, improved notifications, and more.…
Google Confirms Hreflang Link Tags Don’t Need To Be Hierarchical
Google’s John Mueller confirmed I think again, that hreflang link tags do not have to be in hierarchical order. When asked about this, John said that “it doesn’t matter” on Twitter.…
Google: Some Old Links May Be Irrelevant (AKA Link Rot)
Google’s John Mueller said that some old links to old websites may be irrelevant links, at least from a Google Search and ranking perspective.…
Google Ads API v12 Updated Client Libraries & Code Examples
Google has updated the client libraries and code examples for the new Google Ads API version 12, which was released a couple of weeks ago.…
The SEO career path: What it may look like and how to level up
People outside of the world of marketing rarely know what SEO is or what the initialism even stands for. Within the industry, it’s a familiar term to all formidable marketers. Far less is SEO – search engine optimization – actually…
Letter From the Editor: Yes, We Have to Talk About Twitter. via @sejournal, @Amanda_ZW
The opinions expressed within this story are solely the author’s and do not reflect the opinions and beliefs of Search Engine Journal or its affiliates. Greetings, SEO pros, digital marketers, journalists, and curious minds among us. For I have the …
Search News Buzz Video Recap: Google Algorithm Update Maybe, Search Console Bugs & Mess, Google On AI Content, Google Ads Gets Buggy & More
We had yet another biggish unconfirmed Google search ranking algorithm update on November 4th and 5th. Google also removed the annotation about the search features bug and added a Discover performance report bug to the list. The Google Search Console …
The search marketer’s new imperative: Capturing first-party data
Third-party cookies are on their way out. You’ve probably been thinking and talking about this for a few years now. And you’ve likely seen many blog posts, articles, webinars, podcasts, etc. talking about how first-party data is the path forward…
The 40 Best Google Tools For Productivity And Marketing via @sejournal, @BrianFr07823616
Google has a wide range of tools businesses of any size can use to boost productivity, maximize marketing spend and drive more sales. The post The 40 Best Google Tools For Productivity And Marketing appeared first on Search Engine Journal…
Senior Twitter Execs Resign – Bankruptcy Reportedly Isn’t Out Of The Question via @sejournal, @martinibuster
Musk reportedly says bankruptcy not out of the question as senior execs core to Twitter’s functioning resign The post Senior Twitter Execs Resign – Bankruptcy Reportedly Isn’t Out Of The Question appeared first on Search Engine Journal.…
Is Bounce Rate A Google Ranking Factor? via @sejournal, @KayleLarkin
Does Google use bounce rate to rank webpages? Let’s take a look at what the experts say. The post Is Bounce Rate A Google Ranking Factor? appeared first on Search Engine Journal.…
8 SEO Software Problems Solved By This SEO Artificial Intelligence Tool via @sejournal, @mktbrew
Learn how you can gain your ultimate SEO advantage by accurately predicting future SERPs so you can truly rank higher. The post 8 SEO Software Problems Solved By This SEO Artificial Intelligence Tool appeared first on Search Engine Journal.…
Daily Search Forum Recap: November 10, 2022
Here is a recap of what happened in the search forums today……
Google Ads Reach Planner now forecasts Video Action campaigns
Advertisers will now have the option to select “Action – Online Conversions” as a goal when setting up your plans in Reach Planner and can also add Video Action Campaigns to existing plans. What is the Reach Planner. The Google …
How To Track Offline Conversions From Your Google Ads via @sejournal, @timothyjjensen
Offline conversion tracking could help improve your PPC efforts. Learn the three ways that you can start incorporating offline conversions in your Google Ads account. The post How To Track Offline Conversions From Your Google Ads appeared first on Search …
New Netflix Ads Tier Comes With An Unpredictable Price via @sejournal, @brookeosmundson
After receiving consumer pushback from raising its subscription prices, Netflix rolled out its newest tier: Basic with Ads, in November 2022. The post New Netflix Ads Tier Comes With An Unpredictable Price appeared first on Search Engine Journal.…