I see signals, both in terms of SEO chatter and some of the Google Search tracking tools, of more volatility in the Google Search results. The volatility is algorithm update levels and can either be a new Google search ranking algorithm update or it can be the tail-end of the ongoing December 2022 Google helpful content update and link spam updates.

Google Business Profiles will stop supporting price ranges for products and custom call to actions, starting February 15, 2023. Google will also remove any existing price ranges and all landing pages will have a “visit site” label.

Google’s John Mueller said that just because an algorithm update takes longer to roll out, it doesn’t make that update more or less intense. The update’s length is generally related to internal Google parameters; as we covered before, it is not about how big of an update it is.

The Google Ads Liaison, Ginny Marvin, confirmed a bug when editing ads within a draft or experiment campaign. The Google Ads team is working on a fix, but Ginny provided a workaround.

In Google’s fifth release of the product reviews update, Google added that linking to multiple sellers is part of the overall algorithm. Alan Kent from Google said yesterday on Twitter that when all else is equal, “linking to multiple providers might get a small boost.”

Google reinstated indented search results at the end of 2021. Indented search results are when Google shows additional page(s) from the same domain that it thinks are relevant to your query. These usually occur on Page 1.   Many people might think having two search results on Page 1 is a good thing, but I will show you why I don’t agree. Keyword optimization  As SEO strategists, we are optimizing certain pages to appear for a keyword or query. In the case of indented search results, pages you did not intend to appear are also showing up for that query.  What if […]

Google Business Profiles will only allow product pricing when the price is a single price, not a range of prices, starting on February 15, 2023. Also, Google said that it will no longer allow custom call to actions in Google Business Profiles. Google’s message. Google posted a message in the Google Business Profile products section that reads, “Price ranges and specifying a custom call to action will no longer be supported from Feb 15, 2023. Current price ranges will be removed and all landing pages will have a “Visit site” label.” What it looks like. Darren Shaw shared this screenshot […]

Not sure how to sign up for a YouTube Partner Program or AdSense? Start earning from your YouTube videos with this easy step-by-step guide. The post YouTube AdSense: How To Get Started appeared first on Search Engine Journal.

Search is amazing – and there are compelling reasons why it is the cornerstone of all of our media plans:  It’s extremely targeted, reaching exactly the people who are looking for our content, so they can be served with highly targeted ads.  It’s highly transparent – you can see the exact performance metrics. It’s very measurable, especially when you use a tool like Google Analytics.  Of great value to many, the creative needs are far less demanding. It helps not to worry about images, video assets or animations. Clients love it for these reasons, too. Especially when considering last-click attribution and […]

Google Developer Advocate Alan Kent says product reviews linking to multiple sellers may get a ranking boost over reviews linking to one. The post Google: Product Reviews Linking To Multiple Sellers May Get Boost appeared first on Search Engine Journal.

With continuous Google algorithm updates and feature changes, paid search marketers live in a world where their efforts to generate clicks or conversions are constantly disrupted. Add the layer of economic uncertainty to the table; now, revenue is at the top of everyone’s list of priorities. Now is the time to power into 2023 the right way by being in control of your Google Ads performance and outcomes. Join Ashley Fletcher, VP of marketing at Adthena, in this insightful SMX Next presentation to understand how to identify where you can reduce your marketing costs and increase profitability without hurting revenue. […]

AI continues to show great potential for revolutionizing search engine optimization. Here are ways SEO pros are using ChatGPT now. The post 6 Ways SEO Pros Are Using ChatGPT Right Now appeared first on Search Engine Journal.

Gain a thorough understanding of your target customer, how they think, what they are looking for, and how you can solve their problem. The post What Is The Content Marketing Funnel? appeared first on Search Engine Journal.

The mobile intrusive interstitials penalty In 2017, Google started rolling out the mobile intrusive interstitials penalty. In August 2016, Google announced plans to lower the rankings of pages “where content is not easily accessible to a user on the transition from the mobile search results” – and that crackdown would begin on Jan. 10, 2017. Why did Google do this? They believed this type of ad was “problematic” on mobile devices with smaller screens. Google explained which types of interstitials were going to be problematic, including: Showing a popup that covers the main content, either immediately after the user navigates […]

Check out these free SEO tools that can help you go from beginner to SEO pro. Get free link reports, indexability reports, and more. The post Free SEO Tools To Help You Dominate Your Competition As A Beginner SEO appeared first on Search Engine Journal.

OpenAI, the company behind the popular conversational AI model, ChatGPT, has released an update to improve the chatbot’s accuracy. The post OpenAI’s ChatGPT Update Brings Improved Accuracy appeared first on Search Engine Journal.