“I’m just gonna come in and do my job. Still doing all my deliverables, but not a day early, not doing anyone else’s job on top of mine, not coming in a minute before 9 a.m. and not staying a minute later than 5 p.m. I don’t care anymore.” This is quiet quitting. 40% of the global workforce is looking to leave their jobs in the next 3 to 6 months, according to “To quit or not to quit” by Mckinsey and Company. The difference will be in how they will choose to leave, which will also have significant effects […]
Google updates image SEO best practices and Google Discover docs
Google has made a couple of tweaks to two of its SEO-related help documentation. The changes include specifying that the title and link elements are most important for the RSS feed follow in Google Discover and that Google parses img elements even within other elements, such as the picture element. Google Discover RSS Feed follow Google added a new line to the Get On Discover documentation under the feed guidelines for the Follow feature in Google Discover. Google wrote, “The most important content for the Follow feature is your feed <title> element and your per item <link> elements. Make sure your feed includes these […]
How To Avoid Plagiarism: Don’t Devastate Your Writing Career via @sejournal, @ronlieback
Most cases of plagiarism are by accident. Here are practical tips to avoid plagiarism in your content. The post How To Avoid Plagiarism: Don’t Devastate Your Writing Career appeared first on Search Engine Journal.
Yoast SEO 20.0 Update Makes Big Changes via @sejournal, @martinibuster
Yoast SEO 20.0 WordPress plugin introduces bold design updates that will change how users interact with the plugin The post Yoast SEO 20.0 Update Makes Big Changes appeared first on Search Engine Journal.
Top 5 Essential SEO Reporting Tools For Agencies via @sejournal, @SEOBrock
There are many quality SEO reporting tools on the market. Find the right SEO reporting tool for you and your team with this list. The post Top 5 Essential SEO Reporting Tools For Agencies appeared first on Search Engine Journal.
Yoast SEO version 20 with a new interface for settings
Yoast SEO is rolling out version 20.0 of its popular SEO WordPress plugin today. The big change is a new user interface for the settings section of Yoast SEO. This release is available today for those who use Yoast SEO for their WordPress site. What is new. Here is the list of changes in the Yoast SEO settings interface: A sleek and modern interface that is easier, more intuitive, and fun to use, the company said. Helpful information and guidance on best practices – for every feature, toggle, and setting. Get actionable SEO recommendations to grow your traffic. A simple […]
12 Social Media Posts For Real Estate Inspiration via @sejournal, @atuljindal01
Create social media posts that’ll establish yourself as an area expert and inspire your customers. Here’s a guide to do just that. The post 12 Social Media Posts For Real Estate Inspiration appeared first on Search Engine Journal.
This day in search marketing history: January 24
Your campaigns, managed by ‘Google Ads experts’ In 2019, some advertisers received an email from Google Ads with the headline: “We’ll focus on your campaigns, so you can focus on your business.” Unless advertisers opted out, they would have been added to the program automatically seven days after receiving the email. According to the email, the Google Ad experts would identify “key changes that can help you get more out of your ads, from restructuring your ad groups and modifying your keywords to adjusting your bids and updating your ad text.” (That was structure, keywords, bids, ads.) They would also […]
Webinar: Think spiderwebs, not funnels, for remarkable SEO results by Cynthia Ramsaran
With access to more data than ever before—and tech to interpret that data for marketers looking to write the right content to drive organic traffic—we now know the better framework for marketers to embrace is the spiderweb. Join SEO experts from DemandJump for a live webinar covering: Why the waste at the top of most funnels leads to poor organic traffic outcomes. What industry-leading marketers and researchers like Gartner say about the modern buyer’s journey. How to shift your thinking around your organic content strategy to create the kind of networked pillar content that drives positive user experience and fast […]
Microsoft & OpenAI Extend Deal To Make AI Accessible To Everyone via @sejournal, @MattGSouthern
Microsoft is continuing its partnership with OpenAI, creators of ChatGPT, through a new multi-year, multi-billion dollar investment to speed up the development of AI technology. The post Microsoft & OpenAI Extend Deal To Make AI Accessible To Everyone appeared first on Search Engine Journal.
Daily Search Forum Recap: January 23, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There may have been a Bing Search ranking algorithm update…
TikTok Staff Can Decide What Goes Viral via @sejournal, @BrianFr07823616
TikTok confirms employees can manually boost videos’ reach by using a “heating” button, bypassing the algorithm intended to drive the TikTok experience. The post TikTok Staff Can Decide What Goes Viral appeared first on Search Engine Journal.
Google Ads Down For Advertisers, Google Confirms via @sejournal, @brookeosmundson
Google Ads platform is down for advertisers around the world right now. See the latest updates around the ongoing issue here. The post Google Ads Down For Advertisers, Google Confirms appeared first on Search Engine Journal.
ChatGPT Pro: Early Access Users Share Their Thoughts via @sejournal, @MattGSouthern
New details emerge about the professional version of OpenAI’s ChatGPT as a selection of users receives early access to the faster chatbot. The post ChatGPT Pro: Early Access Users Share Their Thoughts appeared first on Search Engine Journal.
How Google’s turn to resellers coincides with its largest round of layoffs
Google has been encouraging advertisers to use its network of approved resellers more frequently in recent years. This strategy helps Google reduce expenses for advertising services and positions the company as a software-as-a-service (SaaS) provider, which is more appealing to investors. Resellers, such as Accenture Interactive, Incubeta, Jellyfish, Media.Monks, and Smartly.io, assist media buyers in managing ad campaigns using Google’s marketing services. These resellers are expected to see an increase in referrals from Google in the coming year. Additionally, Google is directing even well-known advertisers to use these resellers as a way to outsource labor-intensive services that have low margins. […]
Google Ads down for some users
Happy Monday! The Google Ads dashboard may be down for some users. We’re investigating reports of an issue with Google Ads. We will provide more information shortly. The affected users are unable to access Google Ads. Please see the dashboard for updates: https://t.co/0AqTKCl6Ts — AdsLiaison (@adsliaison) January 23, 2023 The Google Ads Status Dashboard. The Status Dashboard confirms the outage. You can check here for more updates. Update. Editor, Display & Video 360, and Search Ads 360 may also be down. Check the status here. Why we care. If you can’t log into Google Ads, you can’t manage your campaigns. […]