Google has released Google Ads API version 13.0 and below is a list of what changed. Version 12.0 was released in October 2022, Version 11.0 of the Google Ads API was released in June, and version 11.1 was in August.
Survey Says SEO Think Microsoft will Gain Less Than 5% Market Share From Google
Matt McGee posted a poll on Twitter asking how much of Google’s search engine usage market share do you expect the new Bing with ChatGPT to take in the next year? Most who responded, who I assume are SEOs, said less than 5%.
Why John Mueller Of Google Is Not A Fan Of Keyword Hyphenated Domains
Google’s John Mueller posted at Reddit why he is not a fan of using keyword-rich hyphenated domains. He said, “I’m not a fan of keyword-keyword domains, but YMMV.”
Microsoft: 71% Of Searchers Give The New Bing Search AI Experience A Thumbs Up
Microsoft published a new blog post on the Bing blog about its learnings from its first week with the new Bing AI search and chat feature being live. Microsoft said the new Bing experience has mostly been “positive,” where “71% of you giving the AI-powered answers a thumbs up” in the interface.
Microsoft shares positive and negative feedback on the new Bing AI search and chat
Microsoft Bing posted a look back on the launch of the new Bing AI search and chat features, documenting both the good and bad of this new search experience in a blog post named The new Bing & Edge – Learning from our first week. The good. Overall, most searchers seem happy with the results, Microsoft said. In fact, 71% of searches graded the results a “thumbs up” in the search interface. “increased engagement across traditional search results and with the new features like summarized answers, the new chat experience, and the content creation tools,” Microsoft added. The not so […]
New Google SEO Link Best Practices
Google has published a new, or vastly revamped, document on SEO link best practices. The previous document was just on how to make your links crawlable but the new one adds tips on anchor text placements, how to write good anchor text, internal links within your content and external links from other sites.
8 aspects of a sustainable SEO strategy
Today’s hot topics revolve around the future of SEO as the race to AI-powered search heats up. Bing will use ChatGPT and Google has Bard. I’m not saying all the buzz is unjustified. These developments simply highlight the nature of search where change is constant and inevitable. Seasoned SEO practitioners know that everything could be turned upside down tomorrow. Yet, in a practical sense, SEO doesn’t have to be tanked by new ranking factors, algorithm updates or constant changes. There is a way to do it sustainably while mitigating risk and focusing on priorities. Below, I have outlined eight strategic […]
Google Chrome Lighthouse 10 Contains Two New Audits via @sejournal, @martinibuster
Two new audits in Lighthouse 10 help improve site security and performance The post Google Chrome Lighthouse 10 Contains Two New Audits appeared first on Search Engine Journal.
13 Best Video Editing Software Tools For Beginners (2023) via @sejournal, @andreaatzori
Video editing has a steep learning curve. Let’s look at some of the best beginner-friendly video editing tools in the market today. The post 13 Best Video Editing Software Tools For Beginners (2023) appeared first on Search Engine Journal.
Lighthouse 10 Improves PageSpeed Insights Scores For 90% Of Pages via @sejournal, @martinibuster
Removal of TTI Metric in Lighthouse 10 improves PageSpeed Insights scores for 90% of webpages The post Lighthouse 10 Improves PageSpeed Insights Scores For 90% Of Pages appeared first on Search Engine Journal.
This day in search marketing history: February 16
Google’s John Mueller: Try to avoid link building In 2015, Google’s John Mueller was asked on a Google+ hangout “is link building in any way good?” Mueller’s initial response: “in general, I’d try to avoid that.” As with any Mueller answer, there was a bit more nuance to be found in his answer: “So that you are really sure that your content kind of stands on its own and make it possible for other people to of course to link to your content. Make it easy, maybe, put a little widget on your page, if you like this, this is […]
Webinar: Keep customers engaged all year long by Cynthia Ramsaran
The holidays may be over, but now is the perfect time to think about how to keep your customers engaged throughout the year. Artifact Uprising helps its customers create lasting memories through printed photo books, gifts, and more. Its marketing team knows what it takes to keep customers engaged throughout their lifetime. Join a live webinar and hear engagement experts discuss proven ways to keep customers engaged and purchasing more. Register today for “Keep Customers Engaged Post Holidays and All Year Long,” presented by Blueshift. Click here to view more Search Engine Land webinars. The post Webinar: Keep customers engaged […]
Google’s John Mueller Cautions Against Keyword-Rich Domains via @sejournal, @MattGSouthern
Keyword-rich domains may harm a website’s long-term success, warns Google Search Advocate John Mueller. Here are five reasons why. The post Google’s John Mueller Cautions Against Keyword-Rich Domains appeared first on Search Engine Journal.
Daily Search Forum Recap: February 15, 2023
Here is a recap of what happened in the search forums today…
Google publishes new link best practices
Google has published a new link best practices in their SEO and search developer documentation. Originally it was a document about how to create crawlable links, but the document has been to include not just how to make links crawlable but also: Anchor text placements How to write good anchor text Internal links within your content External links from other sites Crawlable links The first section is very similar to the original document, which you can see on the Wayback Machine. The new document now reads, “Generally, Google can only crawl your link if it’s an <a> HTML element (also known as anchor […]
Ex-Googler: Ad revenue is hiding Google’s fundamental problems
Google made $224 billion from ad revenue in 2022, which has helped hide four major cultural problems within the company, according to former Google engineer Praveen Seshadri. Why we care. Although Seshadri was not a member of the search team, he offers some interesting insights from within Google that may help us understand why Google has been lagging behind Microsoft and OpenAI in the ongoing AI wars – and why Google brought back co-founders Larry Page and Sergey Brin during its “code red” period. Google’s four cultural problems. Seshadri, who worked at Google for three years, wrote that Google has […]