Google announced last week that Google Search “now makes it easier to search for datasets” by showing “more datasets” and explore more features for datasets within Google Search.
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This day in search marketing history: February 12
Google penalizes JCPenney for link scheme In 2011, JCPenney was caught engaging in link schemes and, as a result, found itself on the receiving end of a Google penalty. The New York Times was apparently perplexed by how well jcpenney.com ranked in organic search for practically everything the retailer sold. So they asked someone familiar with SEO to look into it. What they found: JCPenney’s site had thousands of peculiar links pointing to it with very descriptive anchor text. The Times shared its findings with Google – and […]
