ChatGPT Is Down: OpenAI Reports Major Outages For ChatGPT And Labs Users via @sejournal, @kristileilani

In an ideal enterprise world, your CMO would plan a budget for SEO, leaving you to enjoy building your strategy without endlessly trying to prove ROI for each line item.  Like I said, ideal. But not exactly realistic.  Because CMOs are often hyperfocused on brand strategy or activation. Often, SEO is an entirely new marketing channel for enterprise companies. So, SEO professionals are left to their own devices.  Anyone who’s ever had to plan an enterprise SEO budget knows that making this business use case can […]

Exceeding analyst expectations, LinkedIn revenue grew 17% and search and news advertising revenues grew 16%. LinkedIn growth is thanks to strength in the talent solutions side of the business. Microsoft CEO Satya Nadella says there are now more than 150 million subscriptions to newsletters on LinkedIn. Gaining an Edge. The search and advertising bump was “driven by higher search volume and Xandr.” Nadella says Microsoft has “expanded the geographies we serve by nearly 4x over the past year.” Microsoft Edge may also be helping out with […]

In 2009, anthropological researchers made $8,000 on trinkets for which they paid just $1.25 each. What made these items feel valuable to buyers? Each trinket was accompanied by a compelling story written in the item’s eBay description.  The fact is, stories sell — whether you’re explaining s a product or, in your case, a data set. Learning how to tell a story with data is an important skill for proving your value to your clients; it’s how you earn their trust, sell them on your services, […]