This day in search marketing history: March 12

Google publishes video of search quality meeting

In 2012, Google shared a video from one of its search quality meetings – something that few outsiders had ever seen.

Google annotated the video to make the conversation more understandable to the …

This day in search marketing history: March 11

Google officially acquires DoubleClick

In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion.

The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation …

Meta pauses bonus payouts to Reels creators

Meta has announced that it will temporarily halt bonus payouts for creators on its video-sharing platform, Reels. The decision is due to the company’s effort to invest more in building features and tools that will improve the overall experience for …

SEO is alive and kicking in 2023 – and beyond

Demand for SEO has been growing yearly based on Google Trends and Exploding Topics data. For many businesses, organic search reach is still a significant source of traffic, leads and sales.

Despite this, there’s no visible optimism within the industry. …