TikTok is now looking to expand its content offerings by allowing creators to sell premium episodes of their shows directly to viewers.

How it works. The new feature, which is still in the testing phase, would allow TikTok users to …

Here is a recap of what happened in the search forums today……

Google has confirmed that the February 2023 product reviews update is now finished rolling out. This update announced on February 21, 2023, has officially completed rolling out over a 14-day period.

February 2023 product reviews update. As a reminder, the …

Google has added more than 70 different types of Local Services Ads (LSAs) to their network.

How LSAs work. Local Services Ads allow you to showcase your services prominently at the top of Google’s search results pages and attract high-quality …

Building authority has a compounding effect on how brands perform in organic search. And the acceleration of AI in search is only increasing the importance of developing authority, trust and credibility as a signal on the topics or areas you …

SEM stands for “search engine marketing.” It is the process of combining SEO and PPC strategies to create a holistic internet marketing strategy that drives traffic and visibility through search engines based on a user’s search query. 

Originally called “search …

Performance Max for travel goals creates ads in multiple formats that will automatically serve across Google channels and inventory, including Maps, Search, YouTube and Hotel Ads (coming later this year).

What’s new. Here’s what you need to know:

Performance Max …

Performance Max for travel goals is Google’s new AI-powered tool for hotel advertisers, enabling them to create multi-format ads and reach more travelers across channels.

The post Google Ads Launches Performance Max For Travel Goals appeared first on Search Engine …

Microsoft has just announced six new updates for March. Let’s dive in.

What’s new.

Code-free custom conversion setup wizard

UET tags with deletion option

Custom combinations

Multimedia Ads with logos

New shopping markets in North America

Local Search Ad extensions…

Microsoft announces local search ads for Bing and new updates to help advertisers track conversions and create custom audiences.

The post Microsoft Launches Local Search Ads For Bing appeared first on Search Engine Journal.…

Google announced last week that Google Search “now makes it easier to search for datasets” by showing “more datasets” and explore more features for datasets within Google Search.…

Google Explore is that weird feature you get when you keep scrolling and scrolling through the search results. Then Google hits you with this explore feature to expand your query in a very visual way. Well, it seems like Google …

Google may be testing replacing the “people also ask” with a “more to ask” box. I am unsure if this is just a headline change or if there is any functional difference.…

Google’s John Mueller was asked if having hyphens in your domain name, like www.my-site-goes-here.com, can cause ranking issues in Google Search. John Mueller said no, domains with hyphens are not seen as low quality by Google algorithms.…