After many months of testing, Google has launched the highlights in the featured snippets within the Google search results. Google seems to have gone with the blue highlights, not the yellow, as we previously reported on both styles.…
Google Updates Reviews Guidelines For Personal Information & Fake Engagement
Google has made a couple of updates to the Google Maps User Contributed Content Policy around prohibited and restricted content. Specifically, Google updated the definition of personal information under the Civil discourse section and fake engagement under the Deceptive content …
Google On A Site With A Long History Of Spamming – Can It Rank Again?
Google’s John Mueller was asked about a domain name purchased several months ago but still does not rank well in Google Search. John explained that the domain has a “long and complicated history.” “It’s going to be hard to convince …
Google Reminds Employees: “Bard Is Not Search”
Jack Krawczyk, the product lead for Bard at Google, told Googlers at an all-hands meeting, saying, “I just want to be very clear: Bard is not search.”…
Google Search Ranking Fluctuations Continue Through The Past Weekend
Since the Google February 2023 product reviews update on February 21st, we’ve been seeing some pretty big swings in the search results – a lot of volatility, more than the norm. And that continued through the past weekend.…
How to document your content strategy
So you’re ready to document your content strategy.
You think you know what that entails – you need to write this down somewhere… right?
OK, you’ve got a blank Google Doc waiting with a blinking cursor. Now what?
What …
Vlog #213: Sam Michelson On Pricing Your Digital Marketing Services
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for partner management……
Brave Search Engine Summarizing Webpages in SERPs via @sejournal, @martinibuster
Brave SERPs now feature a rich result created by an AI Summarizer, sometimes summarizing two webpages in a single summary
The post Brave Search Engine Summarizing Webpages in SERPs appeared first on Search Engine Journal.…
20 Essential Technical SEO Tools For Agencies via @sejournal, @BrianHarnish
Technical SEO tools for agencies abound. What’s in your toolkit and how you use them can mean the difference between great success and great failure.
The post 20 Essential Technical SEO Tools For Agencies appeared first on Search Engine Journal…
This day in search marketing history: March 6
Google Webmaster Tools adds user administration
In 2012, Google Webmaster Tools added a much-wanted feature: user administration.
Site owners could finally give people access to their Google Webmaster Tools account without having to share their own usernames and passwords or …
This day in search marketing history: March 5
Matt Cutts confirms Vince, calls it a ‘minor change’
In 2009, Google’s Matt Cutts created a video to answer many questions about a recent “brand push” in the search results that SEOs and webmasters had noticed, starting in late February.…
How To Conduct A Content Audit Step-By-Step via @sejournal, @ashleymadhatter
Your content is what draws visitors to your website. Is yours pulling its weight? Perform a content audit to get the most from yours.
The post How To Conduct A Content Audit Step-By-Step appeared first on Search Engine Journal.…
This day in search marketing history: March 4
Sheryl Sandberg named Facebook Chief Operating Officer
In 2008, Facebook announced Sheryl Sandberg as its new Chief Operating Officer.
At the time, Sandberg was Google’s vice president of global online sales and operations, responsible for online sales of its advertising …
Daily Search Forum Recap: March 3, 2023
Here is a recap of what happened in the search forums today……
LinkedIn launches collaborative articles for users to share insights and advice
LinkedIn has introduced Collaborative Articles, what it is calling an all-new way to share knowledge. I’d highly dispute that, as this really feels like an elevated take on classic roundup articles designed to feature the “wisdom of the crowd.”
Why …
Pinterest is experimenting a new premium video ad format
Pinterest is currently conducting alpha testing of a new ad offering that enables companies to reach customers from a more prominent location within the mobile app.
The new format, tentatively named the “Premiere Spotlight” ad, gives advertisers access to a …
Brave Search adds AI Summarizer feature
Brave Search has introduced Summarizer, a new AI-powered feature with similarities to Google’s featured snippets and Perspectives SERP features. It’s also like what BingGPT is doing, generating answers to questions in near real-time.
Summarizer provides concise answers (generally two …