Mozilla announced an open source counterweight against profit-focused AI companies. Will create an open source challenger to ChatGPT and Bard The post Mozilla Open Source AI To Challenge ChatGPT & Bard appeared first on Search Engine Journal.
Bing Webmaster Tools API Missing A Week Of Data
The Bing Webmaster Tools API might have a week of data loss, a data gap, if you will. There was some sort of issue where the API was not returning data after March 3rd and then after Glenn Gabe reported it to Microsoft’s Fabrice Canel, Microsoft fixed the issue but there is two weeks or so of data loss between March 3rd and March 17th
New In Microsoft Advertising: Target Shoppers By Browsing Categories With Keyword Boosters
The Microsoft Advertising team announced its PromoteIQ launched a new way to target your ads, by targeting shoppers based on the categories they browse with the ability to also use keywords as a booster for campaign bids.
Google Search Console Adds If embedURL Page Uses indexifembedded
Google Search Console’s URL Inspection tool can now report if the embedURL page for a video uses the newish indexifembedded robots tag. This was spotted by Jon Henshaw and posted on LinkedIn.
Microsoft Bing’s CEO: Google Bard Is Pretty Far Behind Bing Chat
Mikhail Parakhin, the current CEO of Bing at Microsoft and former CTO at Yandex said that Google Bard is “pretty far behind” compared to Bing Chat. “We learned to never underestimate Google,” he added.
10 Strategic SEO Insights & Tactical Advice For 2023 And Beyond via @sejournal, @gregjarboe
I’ve written about search engine optimization (SEO) for over 20 years. So, I wasn’t shocked when the editors asked me to refresh an article I wrote on October 21, 2020, titled “3 Strategic SEO Insights & Tactical Advice for 2021.” But looking back at what I’d written two-and-a-half years ago, I realized that my actionable insights now need to be thoroughly updated in this era of constant change. The advent of OpenAI’s ChatGPT on Nov. 30, 2022, has triggered a “code red” at Google, which rushed out a new experimental conversational AI service called Bard in response to Microsoft’s AI-enhanced […]
How The Verge gamed Google with its ‘best printer 2023’ article
Technology news publisher The Verge has published a 600-word article filled with ChatGPT content and a heavy dose of sarcasm that has been outranking more in-depth, well-researched and arguably more helpful content written by humans at publications like the New York Times for the competitive query [best printer 2023]. Why we care. With the rise of generative AI, search, SEO and content are entering a new era. And this particular example illustrates that poorly produced AI-generated content can still easily game Google’s algorithm – even when the article itself blatantly tells Google exactly what it is doing. The article. The […]
Daily Search Forum Recap: March 22, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has started to roll out Bard, its AI chat feature…
Google Analytics has increased the number of allowed properties
Google Analytics has increased the number of Properties that can be added to an account, from the previous default value of 100 to 2000. What’s changed. This modification provides greater flexibility in managing Properties and eliminates the need to seek support for additional capacity. Moreover, a new limitation has been introduced for the number of subproperties that can be associated with a Property, currently set at 400. If the limit needs to be increased, users may request support. Dig deeper. You can review the announcement on the Google Analytics Help guide. Why we care. Additional properties offer greater flexibility and […]
Instagram launched Reminder ads and initiates testing for Search Result Ads
Instagram unveiled two new ad products to offer businesses additional avenues for discovery and increased visibility – Reminder Ads and Search Result Ads. Reminder Ads. Instagram collaborated with brands like Starz to experiment with a unique ad format, streamlining the process for businesses to announce, remind, and inform users about upcoming events or launches that may pique their interest. Availability. Reminder ads are now available to all advertisers as a feed option, allowing advertisers to boost awareness, generate excitement, and promote consideration for upcoming occasions. How it works. Users can choose to receive handy reminders and will be notified by […]
TikTok CEO To Testify In Hearing On Data Privacy And Online Harm Reduction via @sejournal, @kristileilani
Learn more about tomorrow’s hearing with TikTok CEO about data privacy and creating a safer digital space for younger audiences. The post TikTok CEO To Testify In Hearing On Data Privacy And Online Harm Reduction appeared first on Search Engine Journal.
Opera Introduces AI-Powered Features In Desktop Browsers via @sejournal, @MattGSouthern
Opera introduces AI-powered features, enhancing desktop browsing with AI Prompts, ChatGPT, ChatSonic, and plans for a browser AI engine. The post Opera Introduces AI-Powered Features In Desktop Browsers appeared first on Search Engine Journal.
Google Bard is here and disappointing vs. Bing Chat and ChatGPT
As of writing, Bard has been open to a small portion of the public for a full day. I’ve had the opportunity to play around with Google’s new AI chatbot, and I’m getting mixed results. This article covers initial thoughts on Bard, details on how I got early access, concerns with AI answers, and first-hand experiences. How I got early access to Bard Google has confirmed that early access to Bard is currently only available in the U.K. and U.S. If you are U.K. or U.S.-based and over 18, you can sign up for early access using a personal Gmail […]
5 steps to optimize your brand in search by Digital Marketing Depot
In paid search, your most effective and cost-effective strategy should be to leverage your own valuable brand equity. Your online brand space is where you should be most confident at securing transactional web traffic associated with your products or services. Your brand is constantly under attack in paid search from businesses and brands freeloading on your brand equity, bidding on your brand terms, and using your brand name and trademarks in their ad copy. These brand crashers are driving up your brand CPCs and syphoning off customers. In this guide, Adthena shows you how to easily monitor and take action […]
Google explains why Bard rarely lists citations and links to content creators
Google began to open Bard yesterday and as more of us began to use it and compare it to competitors like Bing Chat and OpenAI’s ChatGPT, we are noticing differences between them. One of the big differences between Google Bard and Bing Chat is that Bard seems to rarely show citations and links to publishers and content creators. Why Google rarely shows citations. Google has updated its Bard FAQs to explain that Bard will likely show citations when Bard “directly quotes at length from a webpage.” Otherwise, Bard won’t show a citation because Bard “generates original content” and does “not […]
15 Email Marketing Mistakes Musicians Make Music Marketing Blog
Email marketing is direct, personal, and (relative to something like social advertising) affordable. Plus, an email address is like someone’s online ID, so while fans might hop from social platform to platform, they’re likely to still have the same email addy for years and years. Which is why email is still the most effective online communication channel you have to share your music, drive sales, and deepen the connection with your audience. If this is statistically true (and it is, year after year), then why do so many musicians fumble when it comes to email? Why do we treat the […]
15 Email Marketing Mistakes Musicians Make Music Marketing Blog
Email marketing is direct, personal, and (relative to something like social advertising) affordable. Plus, an email address is like someone’s online ID, so while fans might hop from social platform to platform, they’re likely to still have the same email addy for years and years. Which is why email is still the most effective online communication channel you have to share your music, drive sales, and deepen the connection with your audience. If this is statistically true (and it is, year after year), then why do so many musicians fumble when it comes to email? Why do we treat the […]