Google has prioritized rating chatbot prompt responses above rating the quality of search results, at least for some of its contract workers, since January, Insider reports. Why we care. Google is clearly committing a lot of resources to Bard and …
Day: April 6, 2023
Daily Search Forum Recap: April 6, 2023
Here is a recap of what happened in the search forums today……
Seven Free Open Source GPT Models Released via @sejournal, @martinibuster
Seven open source GPT models challenge the closed-source models by OpenAI, Deepmind and Meta The post Seven Free Open Source GPT Models Released appeared first on Search Engine Journal.…
Google Plans To Integrate Conversational AI Into Search Engine via @sejournal, @MattGSouthern
Google plans to integrate conversational AI in search amid rising competition, CEO Sundar Pichai reveals in an interview. The post Google Plans To Integrate Conversational AI Into Search Engine appeared first on Search Engine Journal.…
What Advertisers Need To Know About The ‘AMERICA Act’ Bill via @sejournal, @brookeosmundson
Members of Congress aim for big tech companies like Google and Facebook to divest portions of their advertising businesses to protect competition. The post What Advertisers Need To Know About The ‘AMERICA Act’ Bill appeared first on Search Engine Journal…
Microsoft’s vision for a prosperous content ecosystem in a generative AI world
Lost in the non-story about Bing adding ads to Chat (ads were already there) was a blog post by Microsoft attempting to assure content creators that the goal of new Bing is to “drive more traffic and revenue …
Google to sunset 4 attribution models in Ads and Analytics
Google will soon retire four rules-based attribution models in Google Ads and Google Analytics: First-click. Linear. Time decay. Position-based. Why we care. This will impact anyone who still uses these models in Google Ads. Anything that isn’t last-click will be …
Conversational AI ‘absolutely’ coming to Google Search, says CEO Sundar Pichai
Large language models (LLMs) will eventually be part of the Google search experience. We still don’t know when conversational AI will appear in Search, but Google CEO Sundar Pichai promises it’s coming. Why we care. The new BingGPT search with …
Entity SEO: The definitive guide
This article was co-authored by Andrew Ansley. Things, not strings. If you haven’t heard this before, it comes from a famous Google blog post that announced the Knowledge Graph. The announcement’s 11th anniversary is only a month away, yet …
OpenAI, Makers Of ChatGPT, Commit To Developing Safe AI Systems via @sejournal, @MattGSouthern
OpenAI pledges to prioritize safety, accuracy, and privacy in AI systems. Learn about their approach and ongoing work. The post OpenAI, Makers Of ChatGPT, Commit To Developing Safe AI Systems appeared first on Search Engine Journal.…
Has AI changed SEO for better or worse?
Google first turned to artificial intelligence and machine learning to power its search engine algorithm back in 2016. With ChatGPT‘s launch in late 2022, however, artificial intelligence truly became mainstream and significantly impacted the SEO industry. While some …
Google Search “Cheaper Options” In Product Detail Overlay
Google Search is testing a new section for “cheaper options” in the product detail overlay window. So instead of just showing related products and product specs and buying options, Google is now testing “cheaper options” for higher priced products.…
Google Search Discovers New Registered Domains For Indexing
Google’s Gary Illyes confirmed that Google does look at domain name records for discovery of new domains to include in the Google Search Index.…
Google Ads Tests AI To Help You Create Ads
Google Ads is running a small test to help you create ads using AI. Google Bard does not power this, but it is a form of artificial intelligence designed to give you suggested ad headlines and descriptions.…
Why next year’s SEO results depend on your SEO work this year
Stop reading. Now. Go open Google Analytics. Click on Behavior, then sort by Top Content, and add a Secondary dimension for google / organic. Now, what do you see? If you’re like most websites, the top trafficked …
How The Twitter Algorithm Affects Users And Advertisers via @sejournal, @kristileilani
Learn how the Twitter algorithm helps users and advertisers have a better experience on its platform and the metrics Twitter values most in rankings content. The post How The Twitter Algorithm Affects Users And Advertisers appeared first on Search Engine …