A Step-By-Step Guide To Creating Segments And Audiences In GA4 With Examples via @sejournal, @vahandev

Not only did we have a two hour Google Search indexing outage this morning, but between around 3am ET and 5am ET the Google Ads interface and advertising console was offline as well. We saw numerous reports from advertisers about the outage this morning.

Have you ever noticed that some Google one boxes, like the Twitter carousel, in Google Search, have special tracking parameters added to the URLs when you click on them. Carolyn Lyden asked John Mueller of Google why is this the case.

I’ve been asking Google for a month now how big of a change was the title change – where did it go from and to? Well, Google did tell us it uses HTML title tags 80% of the time but it didn’t tell us what that number was before. Now Google changed it to use it 87% of the time. What was it before the change, I am not sure.