This week, we had the big Google Marketing Live event where Google showcased more of how ads will work on the new Google Search Generative Experience. Google launched the new Google Search Generative Experience for some waitlisted searchers (it is not in my video because it was late Thursday and I recorded the video earlier).

Google is testing adding an image carousel directly in the business profile panel. So at the top of a business profile listing you see these business images. In this test, you can swipe the images to see more.

Google Business Profiles has a bug that prevents you from inviting a new owner to your Business Profile listing. You can invite new managers, but inviting new owners does not currently work (at least when I wrote this story).

Learn the benefits and effectiveness of different types of YouTube marketing, tools, and use them to your advantage. Here’s where you should start. The post A Beginner’s Guide To YouTube Marketing appeared first on Search Engine Journal.

Interview with Executive Director of WordPress on how the guiding principles of free, open source software is the secret to its continued success The post Executive Director Of WordPress On 20 Years Of Innovation appeared first on Search Engine Journal.

Dive into the beta features of Bluesky Social, a new decentralized social media platform that offers a Twitter-like microblogging experience. The post Bluesky Social: Inside The New Decentralized Social Media Platform appeared first on Search Engine Journal.

A multi-channel, holistic approach to search marketing is a must in today’s digital marketing space. Learn what your approach should look like. Watch now. The post 3 Steps To Building A Winning Holistic Search Strategy appeared first on Search Engine Journal.

Learn how you can combine link building and content creation to drive product page rankings in addition to secondary KPIs. The post How To Boost Key Product Page Rankings With Link Building & Content Marketing appeared first on Search Engine Journal.

Google opened access to its new Search Generative Experience and today – and our own Barry Schwartz is one of the first to gain access. Although he had to head offline for the holiday of Shavuot, he was able to share several tweets with images from his early testing. I’ve compiled most of those in this article so you can get an early look at the experiment that is Google SGE. The Google welcome email It’s Barry’s turn to try Search Labs! This is the “you’re in” email Google sent. Getting started Yes, we’re ready to get started experimenting with […]

Google’s Daniel Waisberg and Cherry Prommawin explain how news sites can optimize performance and engagement using Search Console reports. The post Optimizing News Sites Using Google Search Console Reports appeared first on Search Engine Journal.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The past two days we noticed yet another unconfirmed Google search ranking algorithm update…

Google explains how to use Search Console’s new bulk data export feature, which enables analysis of large data sets via Google BigQuery. The post Google Explains: How To Use Search Console Bulk Data Export appeared first on Search Engine Journal.

TikTok is testing an AI chatbot in select markets. Called Tako, the AI-powered tool is meant to help TikTok users with search and discovery. Why we care. Google has acknowledged that TikTok is a threat. So we’re watching closely as TikTok makes moves to improve search on its platform, as well as testing search ads. What it looks like. Here’s how TechCrunch described it: “It will appear on the right-hand side of the TikTok interface, above the user’s profile and other buttons for likes, comments and bookmarks. When tapped, users can ask Tako various questions about the video using natural […]

In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries using metadata. In this webinar, content experts will explain what content creators, managers and users need to know to ensure you can find, use and control your content in order to deliver maximum value. Register and attend “Metadata, SEO, and ChatGPT: What’s DAM Got To Do With It?” presented by Acquia. Click here to view more Search Engine Land webinars. The post […]

Under budget constraints but also under pressure to generate growth, marketing and marketing ops leaders have been taking a close look at the ROI on martech solutions. We want to know what conclusions you have been reaching. Have you been consolidating your existing stack? Have you been gambling on promising new tools? Are you perhaps reducing your tech holdings? The need for better features. The 2022 survey showed solutions being replaced in a quest for better features, in particular: Better integrations/open API. Improved data capabilities. Ability to measure ROI. Better customer experience. Those were all higher on the list than cost. What, if […]

Google has started to invite the first set of users to the new Search Generative Experience today. Some of you who have signed up for the waitlist should receive an email notifying you that you have access. What Google said. “Today, we’re starting to open up access to Search Labs, a new program to access early experiments from Google,” Google wrote. “If you’ve already signed up for the waitlist at labs.google.com/search, you’ll be notified by email when you can start testing Labs experiments,” Google added. How to try it. If you were accepted, you can opt-in to these experiments by […]