Google seems to be testing a new setting icon on recipe search results. I am not able to replicate it but recipe gear icon shows options for about this receipt, your preferences, your cookbook and send feedback.
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Google Shows Which Ranking Factors Resulted In A Page Ranking
Google is rolling out a new feature for the about this result overlay that actually tells searchers (and SEOs) why Google is ranking that page for that given query. Yes, Google is telling you which high level ranking factors are the reason this page is ranking.
Soft 404s Or Noindex Empty Pages For Google
Michelle Race, aka ShelliWeb, asked an interesting SEO question, she asked what is better for Google when you have empty webpages. Should you noindex the empty webpage or should you let Google index it and treat it as a soft 404?
