Google’s Gary Illyes said in a SEO office hours video that you may want to consider consolidating pages that end up in a host group in the Google search results. Host groups are when Google shows two results from the same domain, one indented under the other.
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A month ago we reported on Google’s announcement of the featured snippet callouts feature. Where Google uses MUM to bold sections of the featured snippet to give searchers a more in-your-face answer to their query. Well, now we are seeing more of that in the search results.
Google: No Plans For Keyword Tab In Performance Max But Negative Keywords Are Coming
Ginny Marvin, the Google Ads Liaison said on Twitter that there are no plans for a keyword tab in Performance Max campaigns but there are plans for to support negative keywords for brand safety at the account level.
A customer data roadmap for staying ahead of the competition by Cynthia Ramsaran
In today’s competitive landscape, the key to winning over customers lies in personalized and extraordinary experiences. First-party data is a vital ingredient in this journey. By delving deep into customers’ engagement patterns, behaviors and transactional preferences, brands can gain invaluable insights. These insights, when effectively utilized, have the potential to transform the customer experience landscape. In an era where every brand strives to capture customer attention and foster loyalty, this webinar will unveil the path to delivering a truly remarkable CX. Learn more by registering for […]


