Google announced it upgraded the Google Search Generative Experience experiment to now also bring in reviews and photos from not just the web but also from Google Business Profiles. This makes Google SGE better at helping you plan trips, travel, restaurants and so on.

Whether you’re an internal SEO whiz or a digital agency pro, chances are you’ve experienced one or more of these all-too-familiar problems: Feeling drowned in an ocean of ever-evolving industry trends. Spending forever in the set-up phase, building deliverable trackers, audit sheets, keyword map templates, content briefs, and backlog grooming can feel like you’re on a never-ending treadmill. Yes, I’ve been there too. I felt the relentless churn and knew that something had to shift dramatically if I wanted to continue growing as an SEO.  This realization led me to discover the game-changing concept of building a “second brain,” an […]

Of all the tactics for driving traffic on the web, search engine optimization (SEO) is perhaps the most powerful, given that 53% of a website’s traffic can typically be attributed to organic search, according to a BrightEdge study. But the practice of SEO has become more complex and it involves more considerations than SEOs enjoyed in the “ten blue links” era. SEO is not just about content creation and promotion anymore. It also involves improving the user experience and adapting to the evolving ways that search engines display and deliver results across different platforms like voice assistants. However, traditional SEO […]

Google’s new Search Generative Experience, which began rolling out a few weeks ago, now can use Google Business Profile data to help it create its AI-generated snapshot answer. SGE also uses data “from the reviews, photos and Business Profile details that people have submitted to Google for more than 200 million places in the real world,” Google wrote. What it looks like. Here is a video showing how Google pulls reviews and photo data from Google Business Profiles and displays them in the AI-generated snapshot answer in the new Search Generative Experience. I was even able to replicate it for […]

After many promises and just two weeks before the Google Analytics 4 deadline, AdSense now links and integrates directly with GA4. You can finally link your AdSense earnings data with your Google Analytics 4 profiles.

When it comes to editing video, you’re spoiled for choice with free software around. We’ve listed the pros and cons to help you decide quickly. The post Top 5 Video Editing Tools: Pros And Cons appeared first on Search Engine Journal.

WooCommerce Stripe Payment Gateway plugin vulnerability allows hackers to steal sensitive customer information The post Vulnerability In WooCommerce Stripe Payment Gateway Plugin Affects 900,000+ Websites appeared first on Search Engine Journal.

Plan what to do in a PR emergency and learn how to proactively protect your brand. The post The Small Business Guide To Reputation Management appeared first on Search Engine Journal.

Google’s newly discovered Easter egg, a Katamari minigame, offers a fun distraction and pays tribute to the popular series. The post Google’s Latest Easter Egg: A Katamari Minigame appeared first on Search Engine Journal.

Google’s AI chatbot Bard faces launch delay in Europe over data privacy concerns amid stricter EU regulations. The post Google Bard EU Launch Delayed Over Privacy Concerns appeared first on Search Engine Journal.

Here is a recap of what happened in the search forums today…

Twitter is going to start paying its verified content creators for adverts served in their replies over the next few weeks. Elon Musk, who has owned the social networking site since October 2022, announced that the first block payment totals $5 million – however, he has set some conditions. What’s new: Under Musk’s new rules, content creators will receive cash for ads in their replies, but only if they are verified. In addition, the billionaire added “only ads served to verified users count”. Why we care: This news means that advertisers will have another potential stream of revenue on Twitter. Why […]

Google’s new search spam report form expands reportable issues, emphasizing the role of user feedback in improving search quality. The post Google Aims To Improve Search Quality With New Feedback Form appeared first on Search Engine Journal.

Google may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. Following a lengthy investigation, the European Commission suggested that “mandatory divestment” is the only way the search engine can resolve the issue. Why we care: If Google does sell part of its ad business, it could mark the start of a new digital marketing era with a more competitive market and fairer pricing. This could potentially lead to more transparency, greater campaign control for advertisers and increased innovation, which could prompt the creation of new ad tools. What’s happening: […]

Google Marketing Live 2023 made it clear that AI is going to change the role of digital marketing in a big way. At SMX Advanced, Julia Friedman, owner of PPC consultancy Neptune Moon, discussed how advertisers can both prepare for and thrive in the AI revolution, with fellow industry experts: Gil Gildner, co-founder of PPC agency Disco Sloth Julia Vyse, West Coast digital director for iProspect Canada Melissa Liu, associate director of California ad agency RPA. The AI revolution has arrived – with huge perks! The SMX panel was in agreement that AI is going to make life easier for […]

Google has confirmed it’s going to provide more information about the ads it serves the EU and Turkey. In the next few months, the search engine will share insights like targeting information and ad subject matters within its Ads Transparency Center for the first time. Why we care: Transparency is a good thing for Google users and advertisers, as it can help increase trust in Google, as well as the advertisers behind the ads shown in the EU and Turkey. What’s new? Google is planning to release more data about the digital marketers they work with and the ads they […]