Similar audiences have been a valuable tool for expanding prospecting efforts and improving the scale and quality of Google Ads campaigns – and it’s going away starting Aug. 1.  The good news is that the impact will likely be surmountable. …

Google is updated its Google Ads trademark policies to do away with the ability to have industry-wide blocks for trademarked terms. Instead, you will need to do this on the specific advertiser level.…

Google has released its first set of quality updates to the new Search Generative Experience that began to rollout a few weeks ago. The most noticeable update is that it is much faster, in fact, twice as fast, in responding …

Google announced a few news-related updates, including that the Google News Showcase is finally coming to US news publishers, an updated follow tab in the Google News app, and survey features in Google Reader Revenue Manager.…

Google’s Gary Illyes said in an SEO office hours video that having multiple navigation menus will have no impact on your SEO performance. That means no positive or negative impact on your SEO performance.…

One of the most common newbie questions about SEO content has to do with word count. “What’s the best word count for SEO?” Fair question. Search engines care about a whole host of factors when determining which content to rank. …

This week we had yet another unconfirmed Google search ranking update in the middle of the week. The Google Search Generative Experience AI snapshot answers are now twice as fast. Most SEOs seem unimpressed by the new Google Search Generative……

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Google’s Gary Illyes confirmed that Google does indeed check to see if an XML sitemap has a change in it before reprocessing the XML sitemap file.…

Much like the internet in the 90s, the metaverse has great potential to shape businesses and people’s lives. The post The Metaverse: What Is It? appeared first on Search Engine Journal.…

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads API version 14 is out……

Google Ads API version 14 has been rolled out with several major updates, including new features to support the move from Universal Analytics to Google Analytics 4. Why we care. Version 14 of Google Ads API offers an improved user …

LinkedIn is testing generative AI and will soon give advertisers in-stream video ads, Conversation Ads and Thought Leader Ads. Why we care. LinkedIn continues to test and roll out new tools and ad formats that could help advertisers more efficiently …

Google’s John Mueller debunks the “Index Bloat” theory, stating there’s no limit on the number of pages indexed per site. The post Google Debunks The “Index Bloat” Theory appeared first on Search Engine Journal.…

Microsoft Store Ads will now appear in Bing search results, the company announced. Previously only available in the U.S., Microsoft will also open access to Store Ads to advertisers around the world. Why we care. Aside from expanding the reach …

Google’s Search Relations team provides insights into controlling Googlebot’s interactions with webpages on the latest ‘Search Off The Record’ podcast. The post How To Control Googlebot’s Interaction With Your Website appeared first on Search Engine Journal.…

Discover Apple’s latest innovations at WWDC 2023 for work including Microsoft apps in augmented reality workflows, desktops that can handle machine learning workloads, and more. The post WWDC 2023: How Apple Could Revolutionize The Way We Work appeared first on …