Since Friday, August 9th, I have been seeing yet another intense spike in Google Search ranking volatility. This is based on the SEO chatter within the communities and of course, the third-party Google Search rank volatility trackers. And no, we still do not have a new core update officially released by Google but it is coming soon, weeks away…
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The Google Search team and the Google Ads team released two different videos this week that I thought you should all listen to, at least in the background. In short, Martin Splitt and Gary Illyes from the Google Search team spoke about how browsers parse HTML. Ginny Marvin and Ads UI Product Manager Abby Butler and Search Ads UX Lead Adam Bullock spoke about search experiences with search ads.
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