An ad impression is counted each time your ad is shown to a user. Learn why they matter in this guide.
32 Top Social Media Platforms Worldwide [2024]
The most popular social media platforms in the world include Facebook, YouTube, WhatsApp, and Douyin.
Daily Search Forum Recap: August 12, 2024
Here is a recap of what happened in the search forums today…
Cutting Through the Noise: Boosting Brand Positioning in Crowded Markets
Explore how Liquid Death transformed the bottled water market by mastering brand positioning and resonating deeply with a niche audience.
Google Effingo – Insane Transfer Speeds Used By Google Search
Have you heard of Effingo by Google? Google actually spoke about it on their Google Cloud blog in May 2023. Now Gary Illyes from Google said it is used by Google Search and other areas of Google to do insanely fast data transfers across Google data centers.
Google Search To Get Better At URL Parameter Handling?
As part of the Search Off The Record podcast from Google on crawling, which we briefly covered on Friday, Gary Illyes from Google said he is investigating ways for Google to handle URL parameters better.
Google Won’t Pause Keywords In Paused Campaigns Or Ad Groups
As a reminder, Google Ads has begun pausing low-activity keywords that were created over 13 months ago and have zero impressions over the past 13 months. But that does not mean Google will pause these if they are already part of paused campaigns or ad groups.
Report: Google Sending More Discover Traffic But Less Search Traffic To Publishers
Google is sending news publishers a lot less traffic from Google Web Search but also a lot more traffic from Google Discover. A new report conducted by Newzdash analyzing 8.1 billion clicks across hundreds of news publishers using Google Search Console data compared 2023 to 2024 data.
Google Search Listing srsltid URL Parameters From Merchant Center
Over the past couple of weeks, there has been an increase in complaints around Google Search listing URLs with the srsltid URL parameter tagged along to the URL, as the canonical URL in Google Search. In fact, Google matches on hundreds of thousands of these URLs now and does serve them in the search results under that parameter.
The 29 Best Free SEO Tools for 2024
The best free SEO tools for 2024 include Keyword Magic Tool, Position Tracking, and Google Analytics 4.
Google Search Ranking Volatility August 9th and 10th (No HCU Progress)
Since Friday, August 9th, I have been seeing yet another intense spike in Google Search ranking volatility. This is based on the SEO chatter within the communities and of course, the third-party Google Search rank volatility trackers. And no, we still do not have a new core update officially released by Google but it is coming soon, weeks away…
Daily Search Forum Recap: August 9, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google spoke about crawling, ways to make it more efficient and some questions around it…
Search News Buzz Video Recap: Google Monopoly Ruling, Ranking Volatility, Million Dollar Ad Bugs, Search Console Recommendations & More
For the original iTunes version, click here. This week, we covered the big ruling that Google is officially a monopoly, a federal judge ruled. Google search ranking volatility heated up the day after that ruling…
Bing Search Tests Opening Searches In New Window From Home & Pagination Bar
Microsoft is testing a weird change to the Bing Search results user experience. Bing is testing that when you do a search from the home page, that it opens the search results in a new window, instead of loading those results on the same tab you are on. Bing is also testing opening a new window for when you click to the next page of the search results.
Google Lens Rolling Out Speak Now To Ask About This Image
Google seems to be rolling out a new Google Lens feature that lets you record with your camera and also speak with your voice on top of that video. Then Google Lens will match the video or image with your spoken text to give you a set of search results or an AI Overview.
Google Featured Snippets With Emojis & Special Characters
It is not every day that you see a Google featured snippet with emojis and special Unicode characters. Here is an example of one spotted by Nick Churick (hat tip Patrick Stox) that he posted on X.
Google: We Don’t Track How Expensive It Is To Crawl, Render, Index & Serve Pages
There has been some confusion around how Google handles pages that might be more costly for Google Search to crawl, render, index and serve – i.e. JavaScript pages. Google does not have a monetary budget per site, in terms of it will spend $X of crawling budget on your site.